Your Membership.io Hub Done

Without the overwhelm

You could figure Membership.io out yourself.

You just don’t want to spend your time that way.

Shell Creative is for course creators, membership owners, and coaches who want their Membership.io hub finished, launched, and off their to-do list so they can get back to serving their people.

Easy-breezy. Like a day at the beach.

Work With Me

 “She answers your questions before you ask them, and just takes care of the problems you never knew existed.”
-Zach White

You Know What You Want to Build

You’ve done the hard part. You’ve built an audience, created content, and nailed down your offer.

You’re smart, capable, experienced.

But when you’re working with Membership.io…

  • It looks different every time you log in

  • There are more features than you know what to do with

  • You’re not sure what you need vs. what you can ignore

  • Your hub doesn’t reflect the quality of your work or the experience you want your users to have

  • Your launch keeps getting pushed because it’s “not ready yet”

You could spend hours watching tutorials and piecing things together.

Or you could hand it off and get back to bringing your gift to the world and serving your people.

What Happens When You Stop Doing This Alone

Thoughtful Setup, Not Overbuilding

Your hub is built with intention, using what actually supports your business and leaving the rest behind. No unnecessary complexity. No overbuilt systems.

A Member Experience That Makes Sense

Your members can easily find what they need and move through your content without confusion. Everything feels clear, welcoming, and usable.

Built to Hold Up Over Time

Decisions are made with long-term use in mind, so your hub doesn’t need to be reworked every time you or the platform evolves.

What Clients Say

  • Heidi Dean, course and membership owner, sharing her experience working with Michelle Sandler on her Membership.io hub. A woman with shoulder-length brown hair smiling, wearing a blue top with a geometric pattern, against a dark blue background.

    “Thanks to her I now have a membership site with 200+ members (that grows everyday). The time Michelle saved me was priceless.”

    -Heidi Dean

  • Lee Ann Steyns, membership owner, sharing her experience working with Michelle Sandler on her Membership.io hub. A woman smiling and holding a children's book titled "My First Baby Signs" with colorful cartoon illustrations of children on the cover.

    “She thought of things I missed that will make a better experience for my clients!”

    -Lee Ann Steyns

  • Sarah Fennell-Cooper, membership owner, sharing her experience working with Michelle Sandler on her Membership.io hub. Black-and-white photo of a smiling woman wearing a striped blazer and hoop earrings, standing outdoors near a brick wall.

    “Michelle made the whole process smooth, and my members LOVE the new course site. It fits my brand perfectly!”

    -Sarah Fennell-Cooper

How I Help

We get it done with a focused Membership.io VIP Day.

I’ve done so many of these, I’ve got it down to a science.

I handle the setup, structure, and decisions so your hub finally moves forward — calmly, thoughtfully, and without the pressure.

Clients often tell me they’re amazed by how much gets done in such a short amount of time.

Work with Me

Trusted Experience Matters

I’ve been working with Membership.io since the early days, when hubs were first introduced and very few people were doing this work at all.

I’ve built hundreds of hubs over the years and run memberships, courses, workshops, and coaching programs myself.

I understand how hard this can feel, because I’ve lived it from both sides.

I’m a trusted partner of the Membership.io team, and they regularly refer people to me who want their hub done thoughtfully and correctly.

Work with Me

A Membership.io Partner

“Michelle brings years of hands-on experience with the Membership.io platform and has worked with countless clients through migrations and feature implementations. She understands the platform deeply and knows how to translate technical setup into real member experiences.”

Karleigh, Membership.io Customer Success

“Michelle is a trusted partner in our service provider network. We confidently refer our customers to Michelle for migration services and Hub setups. Her ability to manage projects smoothly and advocate for her clients makes her invaluable to our ecosystem.”

Paulina, Membership.io Customer Success

FAQs

  • You’re reserving my prep work, experience, design judgment, focus on user experience, and six hours of focused build time.

  • No. Many clients don’t. I’ll help you work with what you have and create structure and placeholders where needed.

  • Yes. You’ll receive walkthrough videos for anything custom plus access to my training hub for the basics.

  • If your project needs more time, you can purchase additional hours, a half day, or another full VIP Day. I’m flexible and happy to work with you to get it finished.

  • Yes.
    👉 View the hub portfolio

  • Yes. If the experience isn’t right for you, you can request a full refund within 30 days.

  • You can book a consult or choose a VIP Day directly.

    👉 Book a consult
    👉 Choose your VIP Day